Setting up a Marketing Plan
Depending upon the industry, the duration of a marketing plan can differ greatly. Most marketing plans however revolve around a calendar year. There are five steps that you should follow when developing a marketing plan.
Marketing Consulting
Todays dollar doesn't buy the reach and frequency it once did. And, to top it off, it wouldn't be surprising if your marketing budget hasn't grown over the last five years or so. If this sounds familiar to you, you need to take a look at just how effective your marketing spending is working to grow your business.
Web Management
Kebunet Website Management has been helping client companies with the daily management of their websites for over 6 years. Kebunet provides both domain management and content management for both brick and mortar as well as online businesses. Using our web management services, you need only call, fax or e-mail your changes one time and in most cases your updates are on the web the same day. By eliminating the need to call a designer, a programmer and a hosting company, you increase the speed and accuracy of your web updates. This will leave you with the time to focus on your core competencies while we focus on ours. For just $19.95 per month, Kebunet will host and manage your domain.E-commerce sites, requiring a secured server, are just $39.95 per month. You only pay for the service time you use. Call us to begin hosting your site today, 503-638-2040. Make Kebunet Website Management your website team.
The 7-step Planning Process
Before you spend a dollar on promotional spending, you should know exactly who you are, what you're selling and who you're selling it to. Use the seven tools of a marketer to position your company correctly.
,
Positioning & Branding
Each time you place and ad or send a direct mail piece you are making a statement about your business and how you position yourself within your industry. Take a look at the last 6 months worth of your advertising. What are you saying about your business? Are you telling prospective customers about prices? or services?
